On behalf of an internal client, we are seeking to recruit a Sales Team Lead – Non-Food to oversee and drive daily sell-out performance and in-store execution within the assigned territory and category. This role is essential in translating category strategies into actionable results, ensuring product availability, visibility, promotional compliance, and strong customer relationships across all outlets.

Eleven Degrees Consulting Limited is a shared-service firm under the Mini Group of Companies, offering specialized recruitment and HR solutions across various industries.

Position Summary

Reporting to the Category Manager – Non-Food, the Sales Team Lead – Non-Food will manage a team of Trade Marketers, monitor in-store activities, ensure compliance with FIFO stock rotation, track sales performance, and oversee promotional activities. This role ensures operational discipline and achievement of sales targets across the territory.

Key Duties & Responsibilities

a) Territory Sell-Out Execution

• Own and deliver sell-out targets across assigned outlets.
• Monitor stock levels, shelf presence, pricing, and promotional compliance during daily/weekly outlet visits.
• Ensure correct implementation of promotional pricing and POS materials.
• Drive reorders to prevent stock-outs and escalate availability challenges.

b) In-Store Execution & Compliance

• Enforce FIFO discipline and ensure products are correctly merchandised and priced.
• Verify planogram compliance and address deviations.
• Submit weekly compliance reports, including photographic evidence from outlet visits.

c) Trade Marketer Management

• Supervise and assign tasks to Trade Marketers, ensuring optimal outlet coverage.
• Provide training on active SKUs, product knowledge, and promotional activities.
• Review daily activity reports and ensure high execution standards.

d) Customer & Issue Management

• Resolve outlet-level issues related to stock, execution challenges, and promotional compliance.
• Escalate commercial disputes, customer complaints, and operational risks to the Category Manager.

e) Reporting & Performance Monitoring

• Prepare and submit the following reports:
  • Weekly Sell-Out Performance Report
  • Field Execution & Compliance Report
  • Trade Marketer Activity Report
  • Promotional Execution Report
  • Customer Issues & Escalation Log

Qualifications & Experience

• Diploma or Bachelor’s Degree in Business Administration, Sales, Marketing, or related field.
• Minimum 3–5 years experience in sales, merchandising, or retail operations, preferably within FMCG or non-food categories.
• Experience supervising field teams or Trade Marketers is required.
• Strong exposure to modern trade and retail execution environments.

Key Skills & Competencies

• Strong leadership, team supervision, and coaching abilities.
• In-depth understanding of retail execution, merchandising, and in-store operations.
• Excellent organizational, planning, and time management skills.
• Strong communication and interpersonal skills.
• Problem-solving and proactive decision-making capabilities.
• Ability to work under pressure in a target-driven environment.
• High accountability and discipline in execution.

How to Apply

Interested and qualified candidates should submit their application letter and updated CV via
👉 www.minigrp.com/careers
Please indicate your current salary and salary expectations in your application.
Deadline: COB 22st May 2026

NB:

• We do not charge any fees at any stage of the recruitment process.
• Only shortlisted candidates will be contacted.
• Internal candidates should apply through their respective Line Managers.
• Successful candidates will undergo background checks.