On behalf of an internal client, we are seeking to recruit a Category Manager for the Food & Beverage (F&B) category. This position is responsible for managing the full category strategy, including pricing, assortment, key account relationships, and market execution across retail partners. The Category Manager will lead growth initiatives, monitor product performance, and drive category expansion within the FMCG sector.

Eleven Degrees Consulting Limited is a shared-service firm under the Mini Group of Companies, offering specialized recruitment and HR solutions across various industries.

Position Summary

Reporting to the General Manager, the Category Manager will oversee the F&B category strategy, manage key retail accounts, and deliver sales growth and margin targets. The role requires an in-depth understanding of the FMCG market and retail dynamics, ensuring strategic execution across accounts and strong market presence.

Key Duties & Responsibilities

a) Category Strategy & Portfolio Management

• Develop and execute the annual category plan (assortment, pricing, promotions).
• Analyze market trends and consumer behavior to identify growth opportunities.
• Provide forecasts and margin guidance to support procurement and business planning.

b) Key Account Management

• Own relationships with key retail accounts (e.g., Naivas, Carrefour, QuickMart).
• Conduct monthly reviews with buyers, including performance and promotional activities.
• Negotiate pricing, listings, promotions, and shelf space with retail partners.

c) Sales Team Leadership & Coordination

• Lead and manage Sales Team Leaders, setting revenue and execution targets.
• Monitor and drive sales team performance, ensuring KPIs are met.

d) Financial & Performance Accountability

• Deliver monthly performance reports and track category revenue, margin, and distribution depth.
• Ensure commercial agreements are documented and enforced.

e) Market Intelligence & Competitive Analysis

• Maintain ongoing competitor analysis and provide actionable insights.
• Prepare quarterly intelligence reports on market trends and category growth.

Qualifications & Experience

• Bachelor’s Degree in Business Administration, Marketing, or related field.
• 7–10 years experience in FMCG sales or category management, with proven track record in managing F&B categories.
• Strong experience in negotiating with retail chains and managing buyer relationships.
• Professional certification in Sales, Marketing, or Category Management is a plus.

How to Apply

Interested and qualified candidates should submit their application letter and updated CV via
👉 www.minigrp.com/careers
Kindly quote “Category Manager – F&B” in the subject line.
Please indicate your current salary and salary expectations in your application.
Deadline: COB 29th May 2026

NB

We do not charge any fees at any stage of the recruitment process.
Only shortlisted candidates will be contacted.
Internal candidates should apply through their respective Line Managers.
Successful candidates will undergo background checks.